PromoAlliance - PSI
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Promotional Product Service Institute (PSI)

Founded in 1960 PSI Network is the leading Network for the European Promotional Product Industry.

Its Members are Suppliers, Importers and Manufacturers as well as Distributors, Agencies and Finishers of Promotional Products. Through our Network we serve our Members with a portfolio of different services on a 365 days/year basis. On top, once a year, the whole Industry comes together at our great PSI Trade Show in Düsseldorf, hosting more than 500 exhibitors and 10.000 visitors from over 75 nations.

Our main aim is to serve each member and give the Promotional Product Industry the recognition it deserves. It's the reason why, a core part of our activities lies in the further development of the Market through important future topics, i.e. Sustainability, Industry Researches and Market analysis.

For more information, visit

“Our PromoAlliance partnership with the Advertising Specialty Institute and Sourcing City provides an incredible opportunity for our members to open up new business opportunities. By joining forces with these excellent networks and by exchanging our impressive competences, we can offer best conditions in important markets and can also explore new exhibitor and visitor potential for PSI on a global scale. ”
Petra Lassahn - Director, PSI
Petra Lassahn, Managing Director RX Global/PSI

PSI benefits to ASI and Sourcing City members:

Distributors/Decorators & Suppliers
  • Access to PSI Market Analysis “PSI Industry Barometer” – exclusively available for PSI Members
  • Access to PSI’s Network of VIP Suppliers and Distributors
  • Package for PSI Show
Package for PSI Show
  • Trade show tickets free of charge
  • Discount on hotel rates – specified hotel contingent for ASI and Sourcing City Members
  • PromoAlliance Cocktail & Dinner – After Show Dinner
  • Reduced price for application in PSI Sustainability Award (only granted to PSI Members exclusively)
PSI 2023 - Best of Day 2
PSI 2023 - Highlights

Want to learn more about PromoAlliance?